SCROLL
Nick Knight and SHOWstudio present the first chapter of ikon-1, a new and unique digital fashion project, with an exclusive NFT collection powered by Manifold.
ikon-1

pushing the boundaries of image-making with genre defining, photorealistic digital renders of creative polymath Jazzelle, these collectable works of art were realised by the cohort of innovators and mavericks at the forefront of fashion's digital future.
200+

unique traits have been produced to curate these one-of-a-kind artworks, which were then styled by Jazzelle to author their image and personal style for the metaverse.
30

exceptional creatives from both the established and digital fashion ecosystems have contributed to this radical new form of fashion image-making. From digital native fashion designers, to world-renowned hair and nail artists, ikon-1 is the beginning of a metaverse fashion project like no other.
8000

unique ikon-1 NFT artworks will be available for mint.
Price - 0.2 Ξ

ikon-1 will be minted on the Ethereum blockchain. The ikon-1 allow list is open now, use the button below for your best chance at minting this limited edition collection of Nick Knight original NFT artworks and securing your ticket into the new virtual SHOWstudio.
Exclusive Access

Each ikon-1 will have its own personal homepage with expanded views of your NFT. This page will also act as your gateway to our future fashion metaverse, providing early access to upcoming SHOWstudio and Nick Knight projects and drops. From online interactive experiences starring Jazzelle, to future collaborations with artists and designers, holding an ikon-1 is the only way to secure access to fashion's digital future.
Join our community for updates:
DISCORD
MANIFESTO
Nick Knight introduces SHOWstudio's roadmap to a virtual future and his vision for how fashion can create a better society.
NICK KNIGHT & JAZZELLE IN CONVERSATION
Co-creators Nick Knight and Jazzelle explain the hands-on process behind bringing their avatar to life.
COLLABORATORS
Meet the team of digital innovators, fashion designers, creative mavericks, nail and hair artists behind ikon-1.
Meet the team of pioneering creatives behind ikon-1.
Nick Knight
Nick Knight is one of the world's most influential and visionary fashion image-makers, consistently experimenting with cutting-edge technologies including 3D scanning, printing, and artificial intelligence. Knight launched his award-winning fashion website SHOWstudio in 2000 as a pioneering platform for fashion film and live broadcasting.

Fêted for his groundbreaking creative collaborations with leading designers and creatives including Yohji Yamamoto, John Galliano, Alexander McQueen, Kanye West and Lady Gaga, Knight has been at the vanguard of progressive image-making for the past three decades, also conceiving campaigns for renowned brands including Christian Dior, Givenchy, Tom Ford and Yves Saint Laurent.
Jazzelle
Jazzelle is a sought-after model and artist based in New York. They were discovered via their Instagram, @uglyworldwide, by Nick Knight and have since worked on several projects. Celebrated for their unique self-fashioned appearance, which seeks to defy gender stereotypes, they have appeared in publications including Another, i-D, Vogue Italia and PAPER, and worked with brands such as Maison Margiela, Gareth Pugh and Nike.
Tom Wandrag
Tom Wandrag is a highly acclaimed London-based digital artist, whose work spans fashion, gaming, art, music and advertising. He began his career in creative post-production as processes shifted from analogue to digital, undertaking high-end fashion and beauty work for photographers such as Nick Knight. His on-going collaborations with Knight have included creating Burberry's first fully CGI campaign featuring Kendall Jenner's avatar. In 2013, he co-founded Werkflow, a digital arts studio dedicated to exploring how video games and other emerging technologies can be used to create unique and exciting digital imagery.
SHOWstudio
SHOWstudio is an award-winning fashion website, founded and directed by Nick Knight, which has transformed the means of communicating fashion online by engaging with moving image in the digital age. Since its inception in November 2000, SHOWstudio's ground-breaking projects have included some of the earliest experiments with innovative technologies including 3D imaging, avatar creation, artificial intelligence and interactives. The first to live stream a fashion show with Alexander McQueen's Plato's Atlantis in 2001, SHOWstudio have also been live broadcasting since the technology was in its infancy, redefining the manner in which fashion is presented via the Internet.
A New Plane
A New Plane is a one-of-a-kind creative agency working within fashion and culture, created by fashion maverick Nick Knight and long-term collaborator, digital artist Tom Wandrag, focused solely on web.3 and Metaverse projects. Writing the rules as it goes, the agency will research, define and refine this next step in human connection. Pushing the boundaries of beauty and the creative industry is paramount, and the wide range of projects the company takes on will be focused on expansive experiences which bring a human touch to our digital future.
MANIFOLD
MANIFOLD are pioneering web.3 creative studio, providing smart contracts that allow digital artists to mint NFTs.